Problem Worth Solving (De-risking the Idea)

Reading from Imaguru

Building vs. business approach — don't build for yourself + introduction of the three experts.

What the experts cover

• Marcin (video, 20 min): Define the problem, audience and proposed value; treat each as an assumption; using AI for desk research and challenging assumptions.
• Andrew (video, 2–5 min): Fall in love with the problem, not the solution.
• Vitalijs (video, 10 min): Stress-testing to avoid the "building for yourself" trap.

Tools & templates

• AI prompts to phrase assumptions
• Advanced prompts, product plugin and skills for experienced users
• Orqanix
• Business Model Canvas / Lean Canvas